The other day, in “Because I want to,” I mentioned John Scalzi and his Whatever blog. Always cogent and frequently awesome, Scalzi covers all manner of things, plus, he’s won all sorts of awards and even initiated a successful write-in campaign for president of the Science Fiction Writers’ Association (by “successful,” I do not mean he won; rather, I mean that he did not but people still talk about it, and he certainly had a shot at winning. Unlike, say, Ralph Nader).
Today, after I got home from a long day that included a normative grading session and a class full of students fresh out of the linguistics lecture that takes place immediately before my class, I began to skim blogs. The first I check is always Neil Gaiman’s, because he’s been my favorite writer for many years. That he had a novel basically free on the Web for a month was enough to make me mention it straightaway. I didn’t pass go.
After I did pass go, I started to check out the other blogs. Scalzi’s is second in my bookmarks.
When I got to Scalzi’s, I got sad.
The first post I saw had to do with his cat. Or one of them. Scalzi has a few, and talks about them, and sometimes tapes bacon to them.
(that last sentence is fun. And true, on all clauses)
The second mentioned a feature he’s run for a while, called The Big Idea. Basically, he spotlights writers and their newly released books, specifically some big idea or other about it. Scalzi’s spotlight is bright, intense, and probably rather hot. Scalzi’s spotlight is arguably the kind of spotlight people on stage look up at and think, “Okay, I’m done on this side,” mainly because Whatever gets, like, 40,000 hits per day (and again, deservedly so, because, again, it’s frequently awesome).
So when he mentioned that he was looking for authors who weren’t specifically sci-fi/fantasy, I thought, hey, that’s pretty rad. Maybe I should drop Mr. Scalzi a line.
But his first guideline was simple. I’ll quote:
First, authors must not be self-published, or solely electronically published, or published by a publishing house that offers $1 advances and/or can’t get distribution into bookstores. Yes, I know. I suck. But this is the line in the sand. Deal with it.
His first guideline, of course, is what made me sad. I’ll be the first to admit it. To a degree, it offended me, and made me grumpy. So I took a nap, defiance in my head, but then realized that sometimes the things that offend us most are the things that strike closest to the truth (I’ll also note part of my first reaction was remembering the old Warner Brothers cartoons with my grandfather, because we all know what you do when you come to a line in the sand is, don’t we? That’s right: you cross it, because it’s a line in the sand. Ain’t like it’s a wall or something. Just step right over).
If you’re reading this, you probably know why it struck close to the truth, because you’ve probably seen my Lulu page; you may have even purchased, from it, my debut collection of fiction, essays, and poetry (and if you have, thank you. You’re awesome. I hope you loved it). Which means two things.
The first is that I am, technically, a self-published author. It’s not a label I prefer, but then, as my buddy once said, “fuckin’ labels’ll get you every time.” I say that because: who thinks in labels? When people ask Neil Gaiman or John Scalzi what they do for a living, I doubt either says “I’m a traditionally published author” or “I’m a commercially published author” or “I’m an author published by a major, conglomerated publishing company based in New York.” I’d wager both men, when asked what they do, would have a simple answer: “I’m a writer.”
No labels, no qualifications, no credentials. Simple.
When asked further, I’m sure they might reveal either who published them (when talking shop) or where someone might buy their books (to a new acquaintance interested), but how the stories and the words get out there is usually dead last among writers’ priorities. The big ones are truth and honesty in storytelling. The big ones are whether our characters are believable and this plot works and this ending is satisfying.
With them I share that in common, mostly. Actually, I must qualify that, because when people ask me what I do, I generally tell them I teach writing at the University of Southern California, where I’m finishing my master’s in writing. But still, I am a writer.
And the other thing that having a book on Lulu, available for sale, which people have bought, means is that I’m a professional writer, to boot. Does writing pay my rent? No, it doesn’t, but then, for how many writers does it, actually? I know of lots of writers (and am friends with several) who’ve published several novels who still haven’t given up their day jobs.
I generally understand the stigma against self-publishing; it is, by and large, an endeavour generally undertaken by amateurs, some of whom write decently but haven’t studied the finer points of actually publishing. Publishing is not just about putting a book in someone’s hands; it’s about carefully editing that book, designing it as a physical product people will read, and understanding subtle points of marketing. Companies like Lulu and PublishAmerica, to whom I think Scalzi is alluding when he mentions the $1 advances, mean just about anyone can publish; that just about anyone can doesn’t mean everyone should, of course, and self-publishing is full of a glut of crappy books.
But here’s the thing: publishing in general is full of a glut of crappy books. Theodore Sturgeon, a noted science fiction author in his own right, once coined the law that “90% of science fiction is crap, but 90% of everything is crap.” Which is probably true, but the inverse would seem to mean that 10% is not crap, and, moreover, that final 10% is subjective to the whims and predilections of the culture at large.
What I ultimately mean is that a lot of people think self-published novels are crap, but I know lots of people who think The DaVinci Code is crap. Rarely does everyone tend to agree on one book’s quality, and even when we manage, as a culture, to, we sometimes overlook flaws. The Great Gatsby is obviously a classic, and is, in fact, one of my favorite novels, but read it and try to figure out the chronology of it.
Scalzi’s feature is called The Big Idea, but I think a big idea is that distribution into bookstores, in the age of iPods/iPhones/Amazon, means very little. A big idea is that readers don’t care how they get their stories, so long as they get them. A big idea is that big news in publishing today is that one of my favorite author’s best novels is available online completely free. A big idea is that Steve Jobs thinks nobody is reading anymore, and so doesn’t really see the viability of an e-book reader, but still, somehow, despite that nobody’s reading and it’s not viable, still my collection became the first e-book on the iPhone just a week after the device came out.
I think a big idea is that in a few days I’m writing a check to the United Way New York City, to fulfill the promise that I’d donate $1 dollar from the sale of every copy, as well as every digital download of “What I saw that Day (September 11th, 2001).”
I think a big idea is that one day writing might be judged not by the means by which it is distributed but rather by the content of its ideas and the quality of its prose. That one day books might be judged not by where their covers appear but rather by what appears between them.
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