Let’s say you’re a business. You have a product that you dedicated a lot of time to. You’re not sure you can properly distribute that product on your own. Sure, you might be able to handsell your product door-to-door, but you realize that, maybe with some help, you can get your product distributed on a wider basis, and maybe even generate some great attention for the product. There are a few companies who specialize in distributing your product, companies who have a stranglehold on distribution, in fact–if you don’t partner with them, chances are you’ll never get that wide distribution.

Already it’s a problem.

Here’s the big question, though; say one of those specialty companies came to you and said they’d help you distribute your product. Would you enter into any business arrangement with them without reading a contract? Would you sign said contract without reading it?

That’s exactly what all the writers entering the Amazon Breakthrough Novel Award are doing.

Now, I’d mentioned I considered submitting Meets Girl to the contest. I think it would have a solid shot at winning on merit alone, and that’s not even to mention that I think it would probably be right up the alley of Lev Grossman, who wrote The Magicians and who is one of the major judges of the contest. The Magicians was the first full-length novel I read on my Kindle, and it was solid–if not great–in a genre-bending sort of way that crossed literary with fantasy, which is what I think Meets Girl does.

I mentioned, in passing, there are other, better contests writers could enter. And commenter Sid (the only Sid I know is my graduate writing advisor, Sid Stebel, but I can’t tell by the email address if the commenter and my advisor are the same person) asked after those contests.

So here are the top-five writing contests I’d submit Meets Girl to over the ABNA.

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Tags: ABNA, amazon, Amazon Breakthrough Novel Awards, books, dave eggers, DIY book festival, entrekin, Eric Hoffer, Foreword Awards, hugo, Ippy Awards, Lev Grossman, marketing, mcsweeneys, Meets Girl, myspace, National Book Critics Circle, Nebula, publishing, pulitzer, The Magicians, what is the what, Writer's Digest, Writer's Digest self-published book awards, writing, writing awards, writing contests

I just caught a tweeted link to this blog by Mitch Joel on publishing and blogging.

Those of you who’ve read my “The Trouble with Blogging post know that this is something I’ve been thinking about. Hell, it’s part of the reason I’m doing an MBA.

Right now, I’m teaching my students about structure and plot using Harry Potter and the Sorceror’s Stone as a demonstration of a Hero’s Journey plot archetype. Reading it, I’m rediscovering just how excellently Rowling hits every plot point and necessary element note for note, from the Call to Adventure to the Crossing of the First Threshold etc. Harry Potter is really an excellent example of someone who becomes a hero; he certainly doesn’t start out that way. Yesterday, while teaching, I was asking my students what makes people heroes. What do we look for as a demonstration of heroism?

One mentioned worthwhile purpose, and intention.

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Tags: android, apple, dan brown, dave eggers, firefox, harry potter, ipad, iphone, jk rowling, michael chabon, robert langdon, stephen king, steve jobs, the dark tower

I noted yesterday that I thought Nick Mamatas’ point was cogent; that, one day, the predominant business model might be Print-to-Inventory, so, basically, Barnes & Noble might actually stock all of a hundred or so books, mostly including the newest releases and the most popular sellers, and the rest of the inventory might be consigned to digital files that could be printed literally on demand. By “literally on demand,” I mean the sort of demand like a customer might walk in, approach a machine like an ATM, find a digital file, and print it perfect-bound while waiting for a cup of coffee and perusing the magazines. I’d say I like bookstores as much as the next guy, but I don’t know who the next guy is and wouldn’t wager he’d be as into reading as I am, and, really, from a business standpoint, the entire industry is cumbersome at best and actually borders on ridiculous at worst.

As just one example, I don’t think I’m aware of another industry that allows for returns. So a publisher might invest an unhealthy amount into a particular book, but booksellers might shelve it behind the tomes on kumquat botany, which no one reads, and then, when they receive the invoice for their order, rather than paying it, send the books back. Does BestBuy return DVDs it doesn’t sell? Does Wal-Mart return CDs its consumers don’t buy?

Which brings me to an interesting piece of news; Wal-Mart is no longer the nation’s largest distributor of music. Care to guess who is?

Yep: Apple. iTunes has now sold four billion songs to 50 million customers, and has a catalogue of six million songs.

It’s too obvious to state that the literary publishing industry has to change just like the music publishing industry has. Over here, I made some comments concerning Seth Godin’s thoughts on Borders’ turning books face out, which led me ultimately to mention the same publishing model I mentioned up above (though perhaps not as concisely). Now, today, I caught this New York Times article about how HarperCollins is planning to change their publishing model. I found the piece sensationalistic, ultimately; its headline is “New Harper Collins Unit to Try to Cut Writer Advances”, which strikes me as the buttoned-up New York Times equivalent of ZOMG TEY BE TAKIN MAH BUKKITS UV GREENE!!!

Which is a shame, because though Rupert Murdoch and his News Corp corporate machine was one of the reasons I left MySpace, the model the imprint’s new CEO, Robert S. Miller, describes makes a lot of sense. Perhaps part of the model is to slim down the advances the imprint will give its authors, but really, that might not be such a bad thing; selling an arseload of copies and participating in profits means that books don’t have to earn back their advances, which seems to me (and I could be wrong, as I’m only just now a young writer with a single book under my belt) as though it might take some long-term pressures of authors who don’t need it. One of the worst possibilities for second-time-out authors is for their books to underperform their debuts, which can bring their futures into question. Also, the two most popular modern publishing success stories (Brown and Rowling) weren’t really based on debuts; if I remember right, Harry Potter had some early buzz, certainly, but I don’t remember it hitting its stride, marketing- and sales-wise, until at least the second hardcover (and might have been the third), while The Da Vinci Code was Brown’s third or fourth novel.

All of which is to say that the combination of the two seems a pragmatic approach. One of the biggest problems with a debut hardcover is: who really wants to spend thirty bucks on an unknown writer, regardless of how much hype it’s gotten? I sure don’t; heck, I rarely spend more than ten bucks on any writer anymore. I rarely buy magazines; most of the ones I read are available online, with mostly free text available. I don’t read newspapers; I go to their websites. I probably read at least twenty blogs per day. Which is to say: I don’t read less–I just read differently than I used to. My attention span is really no shorter; I enjoy sitting down with a good novel (keyword: good).

One of Godin’s more cogent points regarding publishing and marketing was a division: some people read a lot and are aware of writers like Dave Eggers and David Foster Wallace, while others don’t read much and are aware of writers like King, Brown, and Rowling. He mentioned there’s nothing wrong with either audience, but that one has to pick one or the other. Of that latter, I’m not all together certain, mostly because I’m one of the former who prefers the latter writers, but I realize, too, I think I’m an exception to a more pervasive, general thought about which Godin is correct.

The publishing model I described above might, in some ways, foster that division and make it even more marked, but I think the real benefit it is that, though it might cater to that divide, it still serves to the benefit of both types of customers.

I think, too, that the more these new technologies are used, the more blurry the actual idea of “publishing” is going to become. By founding McSweeney’s, Eggers blurred the line between traditional models of publishing and self-publishing, and I think, in years to come, the distinction is going to become even less clear.

So long as readers are satisfied, I’m okay with that.

Tags: advances, apple, authors, barnes and noble, best buy, books, borders, cds, dan brown, dave eggers, david foster wallace, debut novel, digital publishing, dvds, harper collins, harry potter, itunes, j k rowling, marketing, mcsweeneys, music, new york times, news corp, nick mamatas, publishing, reading, rupert murdoch, self-publishing, seth godin, stephen king, the da vinci code, wal-mart, writers, writing

First, this post at BookSlut, a books blog, which points to this post, over at Self Publishing News. I was unfamiliar with the latter, but its author discusses, at length, whether self-published books will ever be recognized for their quality, etc., thesis roughly being: “But an indie or self published book will never get one of the major book awards as things presently stand, simply because the major book awards are a completely closed shop.”

Sorry to call it a thesis. I’ve been grading all day. We’ve been talking a lot about argumentation. My students would probably note that as a hasty generalization or a logical fallacy.

Back at BookSlut, there’s a tag on that link: (No. -Ed.) I think the Ed in question is Jessa Crispin. Seems to be. Again, hasty generalization.

Of course, my students require support for the claims they make, so here’s mine: in 2006, Dave Eggers’ What is the What was a finalist for the National Book Critics Circle Fiction Award. The book was published by McSweeney’s, an independent publishing company founded by Eggers, where he is also an editor.

You don’t have to take me at my word he’s self-published. Over here, Sarah Weinman notes the guidelines of the Mystery Writers Association, mainly in the context that a former Edgar winner was disqualified because he owns the company that, in conjunction with another, published his novel. Which means Eggers’ novel would be disqualified there (well. Were it a crime novel. It’s not, of course. But you get my point).

I think self-published authors should stop worrying so damned much about the attention they believe they are entitled to but haven’t yet received and start worrying more about the work they’re producing. Also, the continuous talk about sales, copies, and marketing is tedious at best.

Tags: bookslut, charles adelaide, dave eggers, edgar, jessa crispin, mystery writers association, National Book Critics, novel, sarah weinmann, self-publishing, what is the what